Jeep is another car maker to take advantage of the iPhone as a marketing channel. Their app is called TripCast and it’s an app-service combo made for “Jeep fans and everyone with a sense of adventure.” You could think of it as some sort of a sport/exercise tracker app with an important difference – you better have cars to accomplish the “tasks” and/or visit places featured in TripCast.Speaking of tasks, they are called “Points of Adventure” and there are 250,000 of them listed, including parks, bike paths, camping, ski resorts and more – all located in the United States. You can plan your trip either online (through this website) or from an iPhone and once that’s done, the plan can be imported (viewed) via Google Earth (if you want to do so).
As you visit those points of adventure, you can take photos, record video and audio clips and eventually compile an electronic scrapbook, which later on could be shared with friends via Twitter and Facebook.
Finally, there’s an option to make that adventure a “sounding one” by creating playlists and listening to music while using the TripCast.
TripCast by Jeep is free
Original Article
